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Personal Logo

Let's make a logo...almost. Let's do some research.


  • A logo must be simple. A simple logo design allows for easy recognition and allows the logo to be versatile and memorable. Effective logos feature something unexpected or unique without being overdrawn.
  • A logo must be memorable. Following closely behind the principle of simplicity is that of memorability. An effective logo design should be memorable and this is achieved by having a simple yet appropriate logo.
  • A logo must be enduring. An effective logo should endure the test of time. The logo should be 'future proof', meaning that it should still be effective in 10, 20, 50+ years time.
  • A logo must be versatile. An effective logo should be able to work across a variety of mediums and applications.
  • A logo must be appropriate. How you position the logo should be appropriate for its intended purpose.

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​Samples

Complete the handout. Your Personal Logo will need to include your name or initials and at least one image. 
  • Answer questions about your interests to determine an image you can include in your logo. 
  • Figure out if you want to use your first name, last name, first and last names, initials, or some other combination in your logo.
  • Figure out what colors you want to use.
  • Identify fonts.
personal_logo_research.docx
File Size: 12 kb
File Type: docx
Download File

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​Sketch 6 logo ideas. Include your name and the image.
personal_logo_research_part_2.docx
File Size: 12 kb
File Type: docx
Download File





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Make a final sketch in color with rulers as nice as you can and as close to the final as possible.

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Photoshop Template
personal_logo_template.psd
File Size: 315 kb
File Type: psd
Download File





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Save as a JPG file.
Make a Gallery
Post the Sketches Handout
Post the Logo

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​Notes

  • Original logos will be eligible for up to 100% of the project grade.
  • If you use an image from the internet, you will lose 10% off of your grade. The ideas is to be creative and try over copying someone else's work.
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Download the rubric here...
logo_rubric.pdf
File Size: 36 kb
File Type: pdf
Download File

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